Early this year, Toyota faced the largest recall in its history. In the midst of the recall, Toyota launched a new ad campaign, incorporating social media alongside traditional television. In May 2010 “The Sienna Family” was born. At the time, industry reports noted that the Toyota Sienna was ranked #54 on the “most-viewed” car list. […]
Social Media Marketing in 3 Minutes
I just came across this video introduction to social media marketing. I like it. And I am very happy that many small and local businesses are catching on the great benefits social media bring to their marketing strategies.
7 Ways to Build Your Startup Business Using YouTube
A Star is Born You’ve probably seen it. I think everyone has seen it. Well, at least 47,508,506 people have. I’m talking about Susan Boyle’s performance of “I dreamed a dream” on YouTube. She sang the song as part of a competition on the British television show Britain’s Got Talent. It hit YouTube on April […]
