Early this year, Toyota faced the largest recall in its history. In the midst of the recall, Toyota launched a new ad campaign, incorporating social media alongside traditional television. In May 2010 “The Sienna Family” was born. At the time, industry reports noted that the Toyota Sienna was ranked #54 on the “most-viewed” car list. […]
New Old Technology?
Andy Traub shares his insights on old tech helping new tech to succeed. Andy’s a great guy. You can find him over at 48days.net.